As a blogger and a magazine editor http://ancientheartmagazine.co.uk/ I know what a struggle it can be to find genuine, worthwhile content. So much of what fills the internet’s wide open spaces is drivel, and badly written drivel at that. I in no way want to blow my own trumpet (perish the thought) but at least I acknowledge the reader’s presumed desire to read something of interest that is written by someone who can string together a decent sentence.
I tend to find a lot of blog entries concerning ways of internet-generated income, quick-rich schemes and other material that, while it may be of interest to some, I would not like to qualify as genuine content. It’s not the ads in the magazine that make the mag worth reading. Or at least it shouldn’t be, I know that much.
And it is not as if there is a shortage of subjects and topics to write about. The world and everything it contains is a fascinating, dazzling sort of place with a wild diversity of people and places, all with their very own peculiarities and quirks. What could be more interesting than finding out about some of them?
The infrastructure is there: internet, email, mobile phone, instant messaging and more. Let’s not lose sight of the need, or indeed the battle for content.
